Political campaigns embrace streaming for midterm ads - Protocol
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The 2022 midterm elections are nearing, and campaigns are expected to spend a record $1.2 billion on connected TV ads. Streaming advertising spending is becoming a major factor in House and Senate races, according to CTV experts.
After long ignoring streaming services, political campaigns are finally acknowledging that media consumption habits have changed.
After long ignoring streaming services, political campaigns are finally acknowledging that media consumption habits have changed.
Inside streaming TV's role in political advertising
In 2022, Kansas Reflector staffers covered shocking upsets and indispensable public policy - Kansas Reflector
Canary in the Coal Mine': Is Elissa Slotkin's Win a Warning for Political Extremists? - POLITICO
Political campaigns embrace streaming for midterm ads - Protocol
Record ad spend for 2022 midterms
Political Advertising: 5 Trends To Watch in 2024 - Madhive
Fight over online political ads heats up ahead of midterms - POLITICO
Ad spending shows Dems hinging midterm hopes on abortion
Protecting Democracy Online in 2024 and Beyond - Center for American Progress
2023 General Election Voter Pamphlet by Pierce County - Issuu
US Elections Digital Advertising Trends: CTV Affects Nearly Every Aspect of 2022 Midterms - Basis Technologies
US Elections Digital Advertising Trends: CTV Affects Nearly Every Aspect of 2022 Midterms - Basis Technologies
Streaming TV Platforms That Will Benefit From 2022 Midterm Ad Spending
This Ad's for You (Not Your Neighbor) - The New York Times
Political Advertising Implications for Brands - Mindstream Media Group
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